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Fan EngagementBuild CommunityMusic & TechnologyMusic Marketing

8 Bots for Building Your Discord Fan Community

August 5, 2021
by Bas Grasmayer

These tools can help you get the most out of Discord when building your fan community.

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Music MarketingBusiness and MusicMarketingMusic & TechnologyMusic Industry

Your music marketing release plan in 8 steps

July 23, 2021
by Janelle Borg

Here's our guide to executing a hype inducing marketing campaign in 2021.

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Music MarketingCreator MarketingMarketingMusic & Technology

Gary Vee’s $1.80 Instagram Strategy

July 13, 2021
by Janelle Borg

Gary Vaynerchuk's $1.80 strategy is a way to build your social following authentically across most social platforms.

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Business and MusicMusic & TechnologyMusic CultureMusic IndustryMusic Marketing

Spotify Fan Study: What it tells us about MERCH

July 12, 2021
by SamLOUDD

In the final part of our analysis of the Spotify fan survey, we look at how artists can use merch to grow their revenue.

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Music MarketingMusic & TechnologyMusic Industry

Spotify Fan Study: What it tells us about REACH

July 9, 2021
by Janelle Borg

What does the Spotify fan study tell us about the best ways to reach new audiences?

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Music MarketingMusic & TechnologyMusic Industry

Spotify Fan Study: What it tells us about ENGAGEMENT

July 7, 2021
by Janelle Borg

What does the Spotify fan study tell us about how to increase your engagement?

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Music MarketingMarketingMusic & TechnologyMusic CultureMusic Industry

Spotify Fan Study: What it tells us about RELEASING NEW MUSIC

July 7, 2021
by Janelle Borg

What does the Spotify fan study tell us about how to run a release campaign?

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Build CommunityWeb3 & Music

A new, community-led funding model for music: DAOs

July 6, 2021
by Bas Grasmayer

Could decentralized autonomous organisations be the building blocks of a new music industry owned by the artists and their fans?

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CultureCreator CultureCreator MarketingMusic CultureMusic IndustryMusic Marketing

Has social media killed the “superstar”?

July 1, 2021
by Janelle Borg

Video killed the radio star, but it seems like social media killed the superstar.

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Music CultureBusiness and MusicMusic & TechnologyMusic IndustryMusic Marketing

5 big artists who made it independently

June 23, 2021
by Janelle Borg

The music industry's increasing digitisation means that artists can now be successful without relying on a traditional label to finance their vision.

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