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Why are small music venues closing down?
In the Reeperbahn district in Hamburg, Germany, there’s a sign that reads “Dear (future) neighbours, please keep in…
Why clearing samples is crucial
It’s safe to say that pop, hip hop and samples are inextricably linked. Some of the best songs…
What happens when labels refuse to release an artist’s music?
Popstar Raye has recently made headlines after claiming that after 7 years with Polydor (which is owned by…
What can music learn from games?
Forget The Beatles or BTS…the video games industry was worth over US$90 billion in 2020. This figure is…
Music Streaming Services Payouts: How much do they pay artists in 2021?
According to ex-Design Ethicist at Google Tristan Harris, “We all ‘live in a city called the attention economy.'”…
An Overview of Music Branding in the 2020s
Streaming, NFTs, brand partnerships, crypto, communication strategies, social media calendar…right-brained individuals do not get into music to deal…
Spotify’s 15th anniversary: Its impact on the music industry
In commemoration of Spotify's 15th anniversary, we'll be exploring Spotify's impact on the music industry through 13 features that the Spotify team has introduced to the world.
The lockdown winners on Spotify
We are now mostly coming out the other side of the COVID-19 pandemic, who were the artists and genres that grew during the lockdown period?
Why and how artists should use email marketing in 2021
The current musical landscape consists of a melting pot of artists, all bidding for the attention of audiences…
Spotify’s listener-to-follower ratio: What it reveals about audience engagement
Some artists have millions of streams on Spotify, but only a couple of hundred followers. Why does this…