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Culture

Breaking Stereotypes: The Revolutionary Impact of Riot Grrrl on Women in Music

March 6, 2023
by Janelle Borg

This article explores the impact of the Riot Grrrl movement on women in music, the music industry and feminist activism.

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AmplifyYou Newsletter #081: Sped up songs on TikTok, 5 Ways Musicians Can Use ChatGPT & More

February 22, 2023
by Janelle Borg

Amplifyyou newsletter #081 discusses sped-up songs on TikTok, how musicians can use ChatGPT, Meta's paid verification announcement, etc.

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Music CultureCultureMarketing

Sped Up Songs On TikTok: Behind The Successful Internet Trend

February 13, 2023
by Janelle Borg

Sped-up songs have taken over TikTok and streaming services, propelling songs to virality. The popularity of the trend on TikTok reflects changing music listening habits.

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CultureMusic Culture

Does Music Feedback Actually Help Or Hinder Musicians?

February 1, 2023
by Janelle Borg

Music feedback has traditionally come from professional critics, but with social media, fans have become critics with the power to influence music.

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Culture

Behind the Sensational Global Popularity of Latin Music

January 30, 2023
by Janelle Borg

The popularity of Latin music has been a long time coming. Music from Spain, Portugal, Latin America, and the Hispanic diaspora is now prominent globally.

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Music Culture

Perpetuity Record Deals & Their Devastating Effect on Artists

January 6, 2023
by Janelle Borg

A perpetuity record deal gives record label ownership of artist's music indefinitely. Although it may benefit emerging artists, it takes away their control over their work.

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CultureCreator MarketingFan EngagementMarketing

Check Out These 5 Innovative Alternatives To Elon Musk’s Twitter

November 28, 2022
by Janelle Borg

Elon Musk's Twitter takeover has been far from smooth. The controversial transition has resulted in thousands migrating to other social media platforms. If you're thinking of doing the same, here are 5 innovative alterna

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MarketingCulture

The Ultimate Guide To BeReal For Musicians

October 3, 2022
by Janelle Borg

The new social media app BeReal is taking the internet by storm. The app, which is focused on authenticity, is becoming a Gen Z favourite, as more people are attempting to ditch the influencer-curated feeds in favour of

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CultureWeb3 & Music

The MTV VMAs And The Metaverse: Will The 2022 Edition Disrupt The Entertainment Industry?

August 29, 2022
by Janelle Borg

Have you ever attended a concert in the metaverse? If you haven’t, then it’s probably time to do so. The metaverse is quickly becoming mainstream, as cemented by the MTV VMA’s “Best Metaverse Perf

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Music & TechnologyCulture

Music and Artificial Intelligence: A Disruptive Duo Shaking Up The Music Industry

August 19, 2022
by Janelle Borg

In August 2022, rapper FN Meka inked a record deal with Capitol Records. Unlike other rappers, however, FN Meka is a robot rapper whose song lyrics are generated using artificial intelligence. FN Meka is part of a growin

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