Here's our guide to executing a hype inducing marketing campaign in 2021.
Could equitable remuneration change the music industry and streaming for the better?
How going viral on TikTok, a dream for most aspiring artists, turned into a nightmare for one.
Gary Vaynerchuk's $1.80 strategy is a way to build your social following authentically across most social platforms.
In the final part of our analysis of the Spotify fan survey, we look at how artists can use merch to grow their revenue.
What does the Spotify fan study tell us about the best ways to reach new audiences?
What does the Spotify fan study tell us about how to increase your engagement?
What does the Spotify fan study tell us about how to run a release campaign?
Could decentralized autonomous organisations be the building blocks of a new music industry owned by the artists and their fans?
The music industry's increasing digitisation means that artists can now be successful without relying on a traditional label to finance their vision.