Here's our guide to executing a hype inducing marketing campaign in 2021.
Gary Vaynerchuk's $1.80 strategy is a way to build your social following authentically across most social platforms.
In the final part of our analysis of the Spotify fan survey, we look at how artists can use merch to grow their revenue.
What does the Spotify fan study tell us about the best ways to reach new audiences?
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What does the Spotify fan study tell us about how to run a release campaign?
Could decentralized autonomous organisations be the building blocks of a new music industry owned by the artists and their fans?
Video killed the radio star, but it seems like social media killed the superstar.
The music industry's increasing digitisation means that artists can now be successful without relying on a traditional label to finance their vision.
Why should you use smart links and where are the best places to post them online?