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Music MarketingMusic IndustryMusic Industry Jargon Busting

Why Professional Musicians Should Join A Performing Rights Organisation ASAP

August 15, 2023
by Janelle Borg

Discover the role and importance of Performing Rights Organisations (PROs) in advocating for artists and songwriters and collecting royalties.

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Music IndustryMusic Industry Jargon BustingMusic Marketing

Marketing For Musicians: Everything You Need To Know For Guaranteed Music Marketing Success

August 11, 2023
by Janelle Borg

Let’s face it – we’re in a unique position where it’s never been so easy to get your music out in the world. The Internet and the rise of social media platforms have opened up a wealth of possibil

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Music IndustryMusic Industry Jargon Busting

Intellectual Property Made Easy: Your Beginner’s Guide to IP in Music

September 19, 2022
by Janelle Borg

Let’s say you have just written a song or created an album artwork that you’re very proud of. You might worry that if you upload it and make it public, others will copy it and you’ll never be compensate

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Music Industry Jargon BustingMusic Industry

How Creative Directors Transform Artists’ Visions Behind The Scenes

October 1, 2021
by Janelle Borg

A creative director in music can oversee the overall visual development of a band or artists. As well as they work on an actual release.

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Music Industry Jargon BustingMusic IndustryMusic Marketing

What Is A Music Publicist & Should You Hire One?

June 7, 2021
by Janelle Borg

Wondering when to add a music publicist to your team? Learn about their job description and how they work on your public image and target key media outlets to get earned media coverage.

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Music Industry Jargon BustingMusic Industry

What Are Music Syncs & Why Are They Important For Artists?

May 17, 2021
by Janelle Borg

How do you get your music featured in your favourite Netflix show, or the next FIFA game or as the soundtrack to the newest Marvel movie? We lift the lid on the world of music syncs.

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Music MarketingMarketingMusic Industry Jargon Busting

SEO in music: 5 tips to improving your SEO

May 3, 2021
by Janelle Borg

SEO might seem dull, but you want to be found when someone types your name, right?

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Music IndustryMusic Industry Jargon Busting

Why Do Artists Need A Professional Electronic Press Kit?

May 3, 2021
by Janelle Borg

Showcase your talent and impress industry decision-makers with an electronic press kit that captures your unique selling points, achievements, and professional press shots. Make a lasting impression and elevate your care

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Music IndustryMusic Industry Jargon Busting

Deals 101: Recording Contracts Terminology You Need To Know

April 5, 2021
by Janelle Borg

Deals 101: Recording Contracts Terminology  Signing a record deal may initially seem like reaching the apex of your career. However, things may quickly turn sour if you rush to sign a contract without understanding

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Music Industry Jargon BustingMusic Industry

The Ultimate Guide To Managing Your Money As An Artist

April 5, 2021
by Janelle Borg

Being your own boss is one of the best things about being an artist or creator, but that comes with responsibilities...

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