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Music IndustryBusiness and MusicCultureMarketingMusic & Technology

TikTok and Universal Music Group: What their Deal Means for Independent Artists

May 10, 2024
by Janelle Borg

Learn about the recent agreement between TikTok and UMG, including the generative AI discussions and how this deal will impact independent artists.

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MarketingBuild CommunityCreator MarketingFan EngagementMusic Marketing

The Ultimate TikTok SEO Guide for Artists and Musicians

April 3, 2024
by Janelle Borg

Discover how artists and musicians can leverage TikTok's search capabilities through effective TikTok SEO strategies and gain more visibility.

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MarketingCreator MarketingMusic CultureMusic Marketing

How to Successfully Promote Music on TikTok in 2024

February 16, 2024
by Janelle Borg

Discover the power of TikTok in revolutionising the music industry and learn effective strategies to promote music on TikTok and build an audience.

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MarketingCreator MarketingMusic Marketing

Social Media Trends 2024: 8 Great Social Media Tips For Musicians to Stay Ahead of the Game

November 23, 2023
by Janelle Borg

Dive into the world of social media for musicians with these social media tips and explore the social media trends that will shape 2024.

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MarketingBuild CommunityMusic Marketing

The Ultimate Guide to Instagram Broadcast Channels: A Game-Changer for Musicians

November 1, 2023
by Janelle Borg

Looking for a new way to engage with your fans? Instagram Broadcast Channels allow artists and creators to establish a direct line of communication with their followers. Learn how to create your own channel and share beh

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Music IndustryMarketing

7 Disastrous Music Branding Mistakes Musician Brands Make And How to Fix Them

August 17, 2023
by Janelle Borg

Unlock the true potential of your music brand! Dive into the realm of music branding as we unravel the pitfalls and offer empowering solutions.

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Music IndustryMusic Industry Jargon BustingMusic Marketing

Marketing For Musicians: Everything You Need To Know For Guaranteed Music Marketing Success

August 11, 2023
by Janelle Borg

From crafting a music brand to navigating PR, our comprehensive music marketing guide equips you with all the essential marketing insights.

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MarketingCreator MarketingMusic Marketing

Twitch Musician: 7 Ways To Promote Your Music On Twitch And Make A Fortune

August 10, 2023
by Janelle Borg

Discover how musicians can thrive in the digital age using Twitch, a unique platform that empowers artists to build engaged communities.

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A smartphone displaying the logo of Instagram Threads, with a bright pink background.
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Music & TechnologyMarketingWeb3 & Music

Instagram Threads: Here’s Why Artists Should Get In On It Now

July 6, 2023
by Janelle Borg

Discover the buzz surrounding Instagram Threads, the new text-based app by Meta and how independent artists can use it to leverage their careers.

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MarketingFan Engagement

Lemon8: What Is It & How To Use It For Your Music Career In 2023

July 4, 2023
by Janelle Borg

Learn more about Lemon8, the Gen Z-favourite app backed by ByteDance, blending Instagram's aesthetics with Pinterest's creative appeal.

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