TikTok and Universal Music Group: What their Deal Means for Independent Artists
Learn about the recent agreement between TikTok and UMG, including the generative AI discussions and how this deal will impact independent artists.
How to Successfully Promote Music on TikTok in 2024
Discover the power of TikTok in revolutionising the music industry and learn effective strategies to promote music on TikTok and build an audience.
Superfans: Why They’re Vital for Artists in the Algorithm Era
Dive into the world of music superfans and witness how this age-old concept is reshaping the industry, bringing success to artists of all levels.
Here’s How Good Movie Soundtracks Led To Barbenheimer’s Stunning Success
Discover how good movie soundtracks came to be - from their humble beginnings in the 1920s to becoming an integral part of modern filmmaking.
The Taylor Swift Brand: How To Be “Fearless” When Marketing Your Music
Learn more about the marketing tactics that Taylor Swift uses to engage her fanbase and turn the Taylor Swift brand into a global powerhouse.
LGBTQ+ Musicians: 10 Amazing Queer Artists Disrupting The Music Industry
Celebrate Pride Month with us as we honor the trailblazing LGBTQ+ musicians who are revolutionising the music industry & shattering stereotypes.
Karun: The Kenyan Artist Making Waves With Her Unique Alt-R&B Sound
As she gears up for her Bristol debut next month as the winner of Amplify's Into The Metaverse Competition, Karun talks to us about her music industry journey so far.
Riot Grrrl: Breaking Stereotypes, One Revolutionary Song At A Time
This article explores the impact of the Riot Grrrl movement on women in music, the music industry and feminist activism.
Sped Up Songs On TikTok: Behind The Successful Internet Trend
Sped-up songs have taken over TikTok and streaming services, propelling songs to virality. The popularity of the trend on TikTok reflects changing music listening habits.
Music Reviews: Do They Actually Help Or Hinder Musicians?
Music reviews has traditionally been associated with professional music critics. However, with social media, fans are now music critics.