Music Streaming Services Payouts: How much do they pay artists in 2021?
According to ex-Design Ethicist at Google Tristan Harris, “We all ‘live in a city called the attention economy.'” Digital service providers, a.k.a. music streaming service, thrive on the attention economy. Whil
Spotify’s 15th anniversary: Its impact on the music industry
In commemoration of Spotify's 15th anniversary, we'll be exploring Spotify's impact on the music industry through 13 features that the Spotify team has introduced to the world.
The lockdown winners on Spotify
We are now mostly coming out the other side of the COVID-19 pandemic, who were the artists and genres that grew during the lockdown period?
Are music magazines dead?: The demise of print magazines, explained
Q Magazine’s closure in July 2020 seemed to spell the end of music magazines. A lot of people in the industry weren’t surprised – after all, other iconic publications, such as NME, decided to ditch prin
Spotify’s listener-to-follower ratio: What it reveals about audience engagement
Some artists have millions of streams on Spotify, but only a couple of hundred followers. Why does this happen? Well, playlists play a huge role in boosting streams and listener numbers. Every artist out there is vying f
How established acts are using TikTok to reach new audiences
How can Zoomer staple TikTok re-ignite the careers of already established acts?
The 7 stages of being a professional musician
Multi-instrumentalist and YouTuber Benn Jordan a.k.a the Flashbulb knows a thing or two about being a professional musician. He’s been a professional musician since 1999 and launched a successful YouTube channel in
How does inflation impact the music industry?
Inflationary pressures are a massive talking point across the world this week, but how will this affect the music industry specifically...
Marketing tactics major labels use to boost their artists’ presence
We discover how major labels market their artists and how you could use these techniques...
How to setup and run a Discord server
How to create and build your own online community on Discord for your fans and followers...