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Fan EngagementMusic CultureMusic Industry

Superfans: Why They’re Vital for Artists in the Algorithm Era

January 18, 2024
by Janelle Borg

Dive into the world of music superfans and witness how this age-old concept is reshaping the industry, bringing success to artists of all levels.

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female-representing individual on computers in a retro, 80s style, building an email list
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Marketing

How To Build An Email List: 5 Easy-to-follow Steps For Musicians

June 2, 2023
by Janelle Borg

An email list remains a powerful tool to establish a direct line of communication with your audience. Learn how you can build one today.

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an artist merch stall in a virtual world
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Fan EngagementMarketing

7 Innovative Ways Artists Can Monetise Their Fanbase

May 22, 2023
by Janelle Borg

From exclusive content to brand partnerships and virtual concerts, explore how artists engage their fandom and turn passion into profit.

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CultureMusic Culture

Music Reviews: Do They Actually Help Or Hinder Musicians?

February 1, 2023
by Janelle Borg

Music reviews has traditionally been associated with professional music critics. However, with social media, fans are now music critics.

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characters representing a msuic fan club built around NFT
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Web3 & MusicFan Engagement

The Music NFT Community Is The New Fan Club

December 16, 2022
by Janelle Borg

In 2021, the global music industry was worth $26 billion. Despite this colossal number, artists rarely get proper credit or compensation for their work.

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