5 Ways To Successfully Identify the Best Target Audience for Your Music
Finding the best target audience for your music can make or break your career. Casting a wide net from the very beginning can be counterproductive, as you’d be spending time and resources on people who are not into
The Soundtrack Of A Generation: Behind Gen Z And Millennials’ Music Preferences
Spotify’s Culture Next report explores Gen Z and Millennials’ listening habits vis-a-vis the Covid-19 pandemic, digital trends, and last year’s social justice movements. The Gen Z and Millennial Landsca
The 5 pillars of fan engagement
Janelle Borg explores the five key principles of fan engagement, a key component of marketing for any musician or creator.
8 Bots for Building Your Discord Fan Community
These tools can help you get the most out of Discord when building your fan community.
How To Really Engage With Fans: 5 Underrated Fan Engagement Tools
Don't let fan engagement feel like a chore - immerse yourself in your fan community and enjoy the benefits of direct conversations, a more connected fanbase, and new business opportunities.
Followers Don’t Equal Fans.
2020 has taught artists and their teams that to effectively leverage social media you need a measurable repeatable strategy.