Bas Grasmayer - AmplifyYou

Bas Grasmayer

Bas Grasmayer is a strategist based in Berlin and the founder of the MUSIC x newsletter about music, tech, and strategy. In the past he's held executive product roles at streaming services Zvooq (focused on Russia & CIS) and IDAGIO (focused on classical music).

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Fan EngagementBuild CommunityMusic & TechnologyMusic Marketing

8 Bots for Building Your Discord Fan Community

August 5, 2021

by Bas Grasmayer

These tools can help you get the most out of Discord when building your fan community.

Build CommunityWeb3 & Music

A new, community-led funding model for music: DAOs

July 6, 2021

by Bas Grasmayer

Could decentralized autonomous organisations be the building blocks of a new music industry owned by the artists and their fans?

Build CommunityFan EngagementMusic Marketing

How to really engage with fans: 5 underrated fan engagement tools

May 27, 2021

by Bas Grasmayer

Turn your online presence, which can often feel tedious to maintain, into something from which new opportunities can emerge.

Build CommunityMusic Marketing

Retention: the most underrated concept for artist strategy

April 5, 2021

by Bas Grasmayer

Turn your online presence, which can often feel tedious to maintain, into something from which new opportunities can emerge.

Build CommunityMusic Marketing

Clubhouse strategy for musicians

April 5, 2021

by Bas Grasmayer

Bas Grasmayer's regular Build Community column explores how musicians can effectively leverage Clubhouse.