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Followers doesn't equal fans
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ExplainersMusic CultureMusic Marketing

Can DIY Musicians engineer virality?

May 4, 2021
by Janelle Borg

How easy is it to go viral? Is there a way to make your content fly?

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MarketingExplainersMusic Marketing

Content is King: How can musicians use content marketing to grow their audience?

May 4, 2021
by Janelle Borg

What is content marketing and how can you use it as a musician or creator?

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Writing a press release
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Music MarketingExplainers

How to write an attention-grabbing music press release

May 3, 2021
by Janelle Borg

What can makes your press release stand out in the inbox and gets your music much-needed exposure?

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Music MarketingExplainersMusic & Technology

Smart links: The essential tool for the business-savvy musician

May 3, 2021
by Janelle Borg

What is a smartlink? Why should you be using it and how does it benefit you as a musician or creator?

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